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Thinking Outside of the Box (a Technique for Marketing)

The term, “Thinking Out of the Box,” is one of the most overused and under-appreciated phrases in modern marketing. In fact, most people would define the term as “a different…

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Misty Danger Blue

…and created her own business cards. To further expand her business, she needed an up-to-date camera-phone, a printer and supplies. She came to WESST and qualified for the IDA program,…

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FinCEN Bio Form

FinCEN Beneficial Ownership Information Name First Last Last Email Phone Please select your nearest WESST Office * AlbuquerqueFarmingtonHobbsLas CrucesRio RanchoRoswellSanta Fe Would you like to receive email notices of trainings…

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10 Content Creation Ideas to Keep your Blog Fresh

…you can do and places you can look to help write interesting content and avoid spending hours staring at a blank page waiting to get inspired. Bookmark this list of…

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Is Business Incubation Right for Your Business?

state-of-the-art incubator will house early-stage companies looking to get an advantage over their competition. The WESST Enterprise Center will provide real-world, “gray hair” experience through a host of Strategic Partner…

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Digital Media Studio testing

En Español Submit an Inquiry Schedule A Tour Tom Ragan, Comcast Digital Media Studio Manager The Comcast® Digital Media Studio at the WESST Enterprise Center in downtown Albuquerque is available…

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5 Key Steps of Home-Based Businesses, Part 1: Look Before Leaping

…Ready, Set, Start Up (opening the doors for the first time) Keep on Tracking (stay on top of competition, product/services, operations, record-keeping) Growing with Magic Beans (marketing, networking, building customer…

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Assumption in the Workplace (a Deadly Combination)

…population. Stop! Bill Gates isn’t a young chicken nor was Steve Jobs (granted they began young, but their brains were still popping); Young people aren’t interested in working. All they…

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Tips for Growing A Business

Oftentimes, growing a business is like starting a new business, especially when adding a second location. Businesses grow from one level to the next, step by step, inch by inch,…

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Why a Social Media Strategy is Important

Strategy First, Tools Second One of my favorite books is Your Marketing Sucks by Mark Stevens (see link at end of article). According to Stevens, “Nothing happens until a sale…

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