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Why Small Businesses Should Take A Closer Look at SEO

…can advertise and promote your brand online without spending extensively. 2. Measurability. You can measure the impact of your advertising strategy and return on investment (ROI). 3. Flexibility. Changes can…

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5 Key Steps to a Home-based Business, Part 2: Ready, Set, Start Up

…name in front of the general public. These can include writing press releases to promote newsworthy events such as grand openings or awards; participating in radio interviews to promote a…

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5 Key Steps of Home-Based Businesses, Part 4: Growing With Magic Beans

…can help other businesses and they you. Look for opportunities to volunteer or share services when it promotes your business. Cross promotion – like bartering, you can help to promote…

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It’s almost time for Small Business Saturday. Here’s how to make the most out of this important day for local businesses.

…preparation for the big day: Get the word out, especially via Social Media Plan promotions, sales or events for the big day Collaborate with other businesses Evaluate staffing needs and…

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Facebook Does it Again with Instant Personalization – Yet Another Privacy Setting Made Active by Default

…gave you more control over your privacy settings, or, are you willing to put up with more advertising and less privacy to use Facebook for free? Share your comments below….

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Why a Social Media Strategy is Important

…your social media strategy? Some of our favorite tools and resources are listed below. Your Marketing Sucks by Mark Stevens (free chapter) How to define a social media strategic plan…

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Client Spotlight – On The Spot Cleaning

…you’re not diving onto a rock…. but there comes that moment when eventually you must jump. This may mean breaking free from some comfort zone things you’re used to –…

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WESST Pop-Up Shop Vendor Spotlight: Worthington Farms

…want to start their own business? Get connected to the mentor network and take advantage of all the free resources out there. What do you do when you’re not working?…

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Announcing more new HOPE Loans!

…biggest month in sales ($3,900 April ’21), and in May he received $5,000 in interest-free loan funds from WESST to purchase drone equipment that will take his business – Creative…

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Can I Sell My Products or Services?

…services because many of the methods in the table below are low-cost or free.   An important factor in determining a business’s potential success is whether it prices its products…

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