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WESST Visionaries: Supporting Equitable Economic Development & Small Business Recovery

The COVID-19 pandemic has severely impacted small businesses throughout our nation. The total number of active U.S. business owners fell 22 percent from February to April, a drop of 3.3…

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How to Find the Right Loan for Your Small Business

…Right Loan for the Right Business There are several different funding options for small businesses. Reecer often gets questions from clients about which is right for them. He tells them…

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3 Simple Techniques for Organizing Business Operations

The everyday management of a business often times becomes overwhelming, especially if the owner is not business-minded or organized. Some of us assume a person would not go into business

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2008 PNM Entrepreneurial Leadership Award Winners

This year’s entrepreneurial award winners are all from outside of Albuquerque, a clear indication of the vibrancy of rural businesses in New Mexico.From Silver City to Santa Fe, these business

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Don’t Give Your Business Away

…could cause the owner to eventually lose the business. Many people have the misconception that business owners have a lot of money and they can or should give their services…

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Part 3: What Every Successful Business Owner Should Know About Their Business

…client build a better cabinet-making business.) Client can refer other businesses Bottom line? Unless you’re pursuing customers who fit your ideal customer profile, you’re likely growing a business filled with…

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Pivoting a Small Business During COVID-19

Small businesses make up an essential part of any economy; they are crucial in creating jobs and providing services and products that larger businesses sometimes cannot. Small businesses in New…

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Crazy Maizy’s Fabulous Popcorn Factory

…to Mayse by WESST, is helping her trademark her logo. WESST continues to provide business consulting and marketing assistance to Mayse to help her promote her business. Mayse’s story exemplifies…

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Funders, Partners & Supporters

…region of New Mexico, WESST’s work is enhanced by collaborative relationships with public, private and nonprofit organizations. Our public supporters include the U.S. Small Business Administration, the State of New…

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Eight Key Steps Down the Path to Social Media Mastery

…for social media that you remember your business’ BRAND VOICE. Even if you’ve never heard that phrase before. All brand voice means is that when writing as your business on…

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