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5 Key Steps of Home-Based Businesses, Part 4: Growing With Magic Beans

…can help other businesses and they you. Look for opportunities to volunteer or share services when it promotes your business. Cross promotion – like bartering, you can help to promote…

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Perform Your Own Marketing Checkup in Two Easy Steps

…get additional visibility, then your marketing checkup will result in the best possible presentation. Personalize your customer experiences, ensuring that they see, hear, and most importantly, understand your message. In…

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5 Cautionary HR Lessons from “House of Cards”

…and allow employees at least the opportunity to respond rationally. Even if they ultimately don’t. Be clear about what consequences you’re applying in a situation where an employee is being…

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Are Your Employees Truly Engaged?

…leadership positions. Quite often the best leaders are those that are modest, self-aware, and have a high degree of emotional intelligence. They allow their teams to share the credit for

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Part 1: What Every Successful Business Owner Should Know About Their Business

…building a better business? What a great question! Here’s my best shot at the answer and it boils down to just four items. I’ll cover the first item in this…

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WESST Pop-Up Shop Vendor Spotlight: Worthington Farms

…the local Farmer’s Market and Festivals around the country have been the best way to market our business. How do you stand out from your competitors? We have very innovative…

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Redefining Business to Survive

…they often choose to weather out most storms in order to continue doing what they love best. However, when seasoned business owners begin to wobble, the public worries. Like the…

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WESST Pop-Up Shop Vendor Spotlight: Kokopelli Design Studio

…any warning. I’ve always been an independent person, so building a business from the ground up looked like my best option, especially at my age. It is important that I…

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When Employees Go Wild: How to Prevent Outrageous Workplace Behavior

…employee a raise or promotion without doing a performance evaluation first, you can’t require another employee to wait for an evaluation before promoting them, or raising their pay. NEVER retaliate…

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Client Spotlight – Kosh Solutions

…not working I am spending time with family or going for a run What’s the best piece of business advice you received before you launched your business? Have a good…

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