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Three Tips for Delivering the Perfect Pitch in 30 Seconds

…do Give a couple marketing points (benefits for the customer) Deliver with a hook The best attack is to write several descriptive sentences for each category (being deliberate in your…

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Business Solutions By Design, LLC

…in need of bookkeeping help. Amanda stated that, “keeping my clients happy is my best marketing tool. In today’s market, being the best is just not good enough. There has…

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Client Spotlight – Sydney Davis

…challenging? I prefer the feeling of Independence without a boss. To manage my health challenges it works the best if I make my own schedule so that I do not…

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Cutbow Coffee

…running a retail/café type of business, so he had to learn quickly all of their internal processes and best practices. He met with a marketing professional for some preliminary planning…

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How to Manage the Challenges of a Changing Workforce

…of the other Generations. The best of the workers can be quick, eager to learn, and they can easily change. The worst can be disinterested, easily bored, and quick to…

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Why Small Businesses Should Take A Closer Look at SEO

…can advertise and promote your brand online without spending extensively. 2. Measurability. You can measure the impact of your advertising strategy and return on investment (ROI). 3. Flexibility. Changes can…

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5 Key Steps of Home-Based Businesses, Part 4: Growing With Magic Beans

…can help other businesses and they you. Look for opportunities to volunteer or share services when it promotes your business. Cross promotion – like bartering, you can help to promote…

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Perform Your Own Marketing Checkup in Two Easy Steps

…get additional visibility, then your marketing checkup will result in the best possible presentation. Personalize your customer experiences, ensuring that they see, hear, and most importantly, understand your message. In…

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5 Cautionary HR Lessons from “House of Cards”

…level. Gillian, predictably, becomes upset and a bitter argument ensues. Although Claire reached out to Gillian with the best intentions, she probably just made the situation worse –even if she…

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Are Your Employees Truly Engaged?

…leadership positions. Quite often the best leaders are those that are modest, self-aware, and have a high degree of emotional intelligence. They allow their teams to share the credit for

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