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WESST Launches Campaign to Help Small Businesses Overcome COVID Challenges

WESST has launched a statewide marketing campaign to inform New Mexico small business owners about WESST’s continued COVID recovery services. With SBA grant funding, the campaign features the success stories…

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5 Key Steps of Home-Based Businesses, Part 4: Growing With Magic Beans

…can help other businesses and they you. Look for opportunities to volunteer or share services when it promotes your business. Cross promotion – like bartering, you can help to promote…

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21 Ways to Overcome a Series of Sales Call Rejections

…through their failures suggested: Keep trying and don’t give up on myself. Work on a new, creative approach to make the next sale. Find new prospects rather than dwell on…

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5 Key Steps of Home-based Businesses, Part 5: Anchors Away!

…a news release for local newspapers announcing the new location, hours, and business description. Next, make sure your customer base is well informed. This would be a good time to…

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Universal Truths for Small Businesses

…Connect with some new people on LinkedIn and ask them to coffee. Go to a business networking event with dual goals: promote your business, and meet some new people you…

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The Ultimate Buy-In

…WESST totaled over $40,000. Several brand new donors to WESST have also met the challenge, and we are hoping to have our first WESST client meet the challenge soon. We…

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National Women’s Small Business Month!

…stay the same. We’ve all been thrust into a brave new world and with that it’s become necessary to learn new skills and coping mechanisms. October is an excellent time…

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Why a business plan is important and some tips to help you stick to your plan

…questions that should be addressed before you hang your shingle and get going. In addition, if you’re looking for capital for your new business, lenders will generally require pro forma…

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Join WESST on #GivingTuesday – December 1, 2020!

Small and micro-businesses (those with fewer than 20 employees) are essential components of New Mexico’s economy, representing 83% of all businesses. WESST’s business development services are an important part of…

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Proposal Writing for Creatives

…request: “I need to find a New York gallery.” Here is the truth: not all artists are destined for sell-out shows in a blue chip Chelsea showroom. Though extremely rare,…

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