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It’s almost time for Small Business Saturday. Here’s how to make the most out of this important day for local businesses.

…can be found here: https://www.sba.gov/about-sba/sba-initiatives/small-business-saturday. Included in this great, well-organized section of the SBA’s website are the following items: For shoppers Find participating small businesses in your area For small…

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Redefining Business to Survive

…at one location (a rural strip mall) which was a major achievement in itself. Then she moved all operations into her primary store, ran a huge sale on the items…

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What Happens in a WESST Consulting Appointment?

…questions, including: What products or services will you sell? What experience do you have in this industry? Where are you planning to locate? Who will be involved in management? Are…

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Three secrets to success I learned from a professional artist

…to make money is to sell originals in galleries, markets or other venues to fine art buyers – what they may not realize is that there are lots of opportunities…

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NAWBO Goes Global with Inaugural Exporting Event

…be competing internationally. Think about it. But what if you say, none of those is me. OK, fair enough. Then consider another scenario. Is your workforce or your customer foreign…

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The Four R’s of Entrepreneurship: An Inspiring Conversation with Debbie Johnson

One of the joys of my role at WESST is getting to know the amazing women in our community who have significantly impacted the entrepreneurial landscape. One of these women…

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Happy Half Hours with WESST

…we know folks are curious to learn what entrepreneurs are experiencing and how WESST is supporting them. In June, WESST hosted four “Happy Half Hours” via Zoom so we could…

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Becoming a Star Supervisor Part 2: Six Key Skills

…a written one; 3rd a demotion or probation; 4th dismissal; or whatever it is) and have them sign it Initiate coaching and/or counseling sessions (as needed; if needed) Set a…

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How To Make Remote Performance Reviews Work

One of the greatest challenges any small business faces is the effective delivery of employee feedback, and especially those periodic performance reviews. In the time of COVID-19 and its remote…

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National Women’s Small Business Month!

…stay the same. We’ve all been thrust into a brave new world and with that it’s become necessary to learn new skills and coping mechanisms. October is an excellent time…

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