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Small Business Resources For Those Affected by the Current Health Crisis

…Please reach out to us here at WESST for phone and video conference consultations via our online business assistance request form, as we are continuing to offer most of the…

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Thinking Outside of the Box (a Technique for Marketing)

…times, they are overlooked and should be notified by phone, letter, postcard, or email (do not spam, get permission to contact them) about specials. Build a professional, search-engine optimized website….

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Misty Danger Blue

…and created her own business cards. To further expand her business, she needed an up-to-date camera-phone, a printer and supplies. She came to WESST and qualified for the IDA program,…

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10 Content Creation Ideas to Keep your Blog Fresh

…include the benefits of these changes as seen through the eyes of your readers, and any relevant contact information including emails and phone numbers to keep everyone connected. 5. Customer…

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Is Business Incubation Right for Your Business?

…time. Do you think business incubation may be right for your young business? You have only to pick up the phone and call WESST or any of the other incubators…

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5 Key Steps of Home-Based Businesses, Part 1: Look Before Leaping

…sit in a living room and make guesses. The importance of research is to find facts. Without the exact numbers of competitors, knowing the customer (where, when, why, and how…

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Assumption in the Workplace (a Deadly Combination)

…it, towards accomplishing the expected results? If they can accomplish as much using the phone or from their desks, does it matter? Besides, there are many active seniors who beat…

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Tips for Growing A Business

…Passion is the driving force because without it, the business will not last long term anyway. Other tips for successful growth include: 1. Managing Money Being in business usually requires…

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Why a Social Media Strategy is Important

…goals set – you will know if you are on track and know how to adjust your tactics accordingly. It keeps you focused. The number of social media channels are…

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Part 2: What Every Successful Business Owner Should Know About Their Business

…your business’ financial statements to add up the required total cash expenses for the last twelve months. (If you’re a start-up, use the cash flow projection you created as part…

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